6th November 2018. Sheffield, UK. Sumo Digital, today announces that Ed Daly has been appointed as Studio Director of its Brighton-based studio The Chinese Room,

Ed has twenty years’ experience in running studios, and is returning to games after a spell working on use of interactive technology in theme parks for clients including Merlin, Disney and LEGOLAND. Joining co-founder and Creative Director Dan Pinchbeck, together they will build a team to develop the innovative, original IP The Chinese Room is known for.

Dan Pinchbeck, Creative Director, The Chinese Room said, "I'm really pleased that Ed is going to be joining The Chinese Room. He brings a wealth of experience in steering studios through the complexities of development and growth, and that's going to be hugely important as we evolve the studio. Having him on board as we continue building the team and settle into production of our new project is critical to our ambitions for The Chinese Room - it's going to be a hugely exciting few years!"

Ed Daly, Studio Director, The Chinese Room said, ”When I heard about the astonishing games Dan is going to make, together with the support and ambition of Sumo, it was clear that this was something I really wanted to be part of. I couldn’t be more thrilled to be building a team to create new The Chinese Room games.”

Paul Porter, Managing Director, Sumo Digital added, “I’m delighted to welcome Ed to work alongside Dan in the creation of this exciting new chapter for The Chinese Room.”

Recently acquired by Sumo Digital, The Chinese Room is the developer’s fifth studio and fourth in the UK.

The Chinese Room is hiring, information on open positions can be found here: The Chinese Room careers

For more information:

T: @SumoDigitalLtd @ChineseRoom

Press Enquiries:

Alison Beasley, Lincoln Beasley PR.

E: alison@lincolnbeasley.co.uk M: +44(0) 7966 449130

About Sumo Digital

Founded in 2003, award-winning Sumo Digital employs over 500 staff across its five studios in Sheffield, Nottingham, Newcastle & Brighton, UK and Pune, India. Developing successful games across all platforms and genres, Sumo is recognised for its versatility, proprietary technology and creativity across a portfolio of games featuring titles for major publishers including Microsoft, Sony, Sega and Disney Interactive. Current titles in development include ‘Crackdown 3’, in collaboration with Reagent and Microsoft; ‘Dead Island 2’ for Koch Media, ‘Project Nova’ for CCP Games and ‘Team Sonic Racing’ for Sega. Sumo Digital is part of the Sumo Group plc. For more information visit: SumoT: @SumoDigitalLtd

About The Chinese Room

Prior to joining Sumo Digital in August 2018, The Chinese Room started life as a research team making experimental Half Life 2 mods, before releasing its first commercial title, ‘Dear Esther’ in 2012. ‘Dear Esther’ was an instant hit, selling over a million units, breaking the ceiling for arthouse games, and creating the new subgenre of walking simulators. The studios subsequent titles: ‘Amnesia: A Machine for Pigs’, ‘So Let Us Melt’ and ‘Everybody’s Gone to the Rapture’ have cemented The Chinese Room’s reputation as one of the most innovative and exciting studios in the UK. The Chinese Room have won or been nominated for every major award for gaming, including a total of fifteen BAFTA nominations and 3 BAFTA awards. http://www.thechineseroom.co.uk/